Pacific Northwest Favorite, Just Poké Debuts “Catch” in Nine Walmart Stores Across Washington
February 27, 2025
Pacific Northwest Favorite, Just Poké Debuts “Catch” in Nine Walmart Stores Across Washington
Following tremendous growth, Just Poké’s Catch expands with the opening of its first location in Bellingham this month
SEATTLE – February 25, 2025 – Just Poké, the award-winning, delicious, healthy, and sustainable Pacific Northwest poké multi-location restaurant, is launching its Catch by Just Poké in nine Walmart stores across Washington state. This exciting expansion marks a significant milestone for the franchised Just Poké brand, extending its reach to a broader demographic and increasing accessibility to the cuisine and brand.
After a record year with 35% expansion growth, Just Poké’s Catch by Just Poké opening in the Bellingham Walmart, located at 4420 Meridian St, marks the first of nine planned locations. The remaining eight locations will open in Washington throughout 2025.
As Walmart seeks to reach health-conscious consumers with premium selections and goods, Catch by Just Poké delivers a combination of popular poké bowls and sushi rolls offering raw and cooked protein options. Fan-favorite menu items include Spicy Ahi Nachos, Hawaiian Ahi Poké Bowls, Salmon Avocado Poké Bowls, Spicy Tuna Rolls, and California Rolls utilizing fresh, certified sustainable fish and locally grown produce. The Catch menu will also feature Acai Bowls and Smoothies.
“We’re thrilled to grow our fanbase through this strategic partnership with Walmart. It enables us to meet the growing demand for our offerings while introducing sushi and poké to a wider audience, including those trying sushi and poké for the first time,” said Norman Wu, Co-Founder of Conscious Hospitality Group. “We chose to make these locations Catch by Just Poké to differentiate with a smaller menu that can be customized to the specific location and customer demographic.”
This year, Just Poké expanded its presence across Washington State and into British Columbia, Canada, through franchise growth and launched its new catering service and menu. It was named “One of America’s Hottest Fast Casual Startups” by QSR Magazine, and a Fast Casual “2024 Top 100 Movers & Shakers,” ranking #11 on the list of top 75 brands.
Sustainability and healthy eating are core tenets of both brands. Just Poké’s and Catch by Just Poké’s tuna is line-caught by hand from the Pacific Ocean and is rated #1 USA Sashimi Grade, exceeding USFDA standards. Its salmon is purchased from Best Aquaculture Practices (BAP) certified producers with traceability from boat or farm to delivery. Just Poké is also certified as an Ocean Friendly Restaurant by the Surfrider Foundation, pledging to use less plastic and take other steps to help protect our ocean, waves, and beaches.
Catch by Just Poké capitalizes on the brand recognition and popularity of the Just Poké brand in a format that is approachable to new demographics and suits smaller retail footprints. Its curated menu and variety offer something for everyone. Catch by Just Poké was named an MVP by The Seattle Times for its offerings at T-Mobile Park, home of the Seattle Mariners.
A single franchise partner will operate all nine locations, showcasing Just Poké's commitment to supporting entrepreneurship and local business growth.
“We are excited to debut the Catch by Just Poké, aligning our shared vision to offer a healthy, delicious, and sustainable food option in several Washington communities”, said John Nguyen, franchise owner. “We look forward to bringing our deep operational expertise and experience from many years of operating successful QSRs in the Pacific Northwest to support the Catch by Just Poké team in accelerating the growth of the brand”.
“This partnership fortifies our vision and values to deliver delicious, healthy and sustainable meals while positioning us for significant growth across North America,” closed Wu.
Franchise opportunities for Catch by Just Poké are on the horizon in Q1 2025.
Just Poké and Catch by Just Poké are backed by Conscious Hospitality Group. Visit https://justpoke.com or http://www.conscioushospitalitygroup.com for more information. Find Catch by Just Poké on Instagram, Facebook, and TikTok. IMAGES HERE
About Catch by Just Poké
Catch by Just Poké channels the delicious menu of beloved fast-casual multi-location restaurant Just Poké, offering a curated selection of poké bowls, sushi rolls, açaí bowls, and smoothies. The fan-favorite caters to health-conscious consumers seeking premium options in convenient locations. Popular menu items include Spicy Ahi Nachos, Hawaiian Ahi Poké Bowls, and California Rolls. As an Ocean Friendly Restaurant certified by the Surfrider Foundation, Catch by Just Poké reflects a commitment to sustainability and reducing plastic use. Designed to suit smaller retail footprints, Catch capitalizes on the popularity of Just Poké while introducing the brand to new demographics in an approachable format.
About Just Poké
Just Poké is a fast-casual chain founded by Seattle natives Daniel Brawer and Norman Wu in 2016 to serve delicious, fresh poké thoughtfully. Just Poké’s individually customizable rice or salad-based poké bowls are made on demand, enabling customers to mix their creations from a selection of nine proteins and over 25 fresh toppings, combined with nine in-house developed signature sauces. Just Poké believes in environmentally responsible operations by sourcing line-caught-by-hand tuna and Best Aquaculture Practices (BAP) certified salmon, with all packaging and silverware biodegradable or compostable. For more information, visit justpoke.com.
About Conscious Hospitality Group
Based in Seattle, Conscious Hospitality Group is a growth equity investor that provides incubation, capital, and connections to grow purpose-driven concepts. CHG evaluates investments based on environmental, social and governance factors as it believes companies that practice responsibility will outperform their competitors. CHG looks for brands with a unique story driven by purpose and ingrains sustainable practices into every aspect of the business.
Following tremendous growth, Just Poké’s Catch expands with the opening of its first location in Bellingham this month
SEATTLE – February 25, 2025 – Just Poké, the award-winning, delicious, healthy, and sustainable Pacific Northwest poké multi-location restaurant, is launching its Catch by Just Poké in nine Walmart stores across Washington state. This exciting expansion marks a significant milestone for the franchised Just Poké brand, extending its reach to a broader demographic and increasing accessibility to the cuisine and brand.
After a record year with 35% expansion growth, Just Poké’s Catch by Just Poké opening in the Bellingham Walmart, located at 4420 Meridian St, marks the first of nine planned locations. The remaining eight locations will open in Washington throughout 2025.
As Walmart seeks to reach health-conscious consumers with premium selections and goods, Catch by Just Poké delivers a combination of popular poké bowls and sushi rolls offering raw and cooked protein options. Fan-favorite menu items include Spicy Ahi Nachos, Hawaiian Ahi Poké Bowls, Salmon Avocado Poké Bowls, Spicy Tuna Rolls, and California Rolls utilizing fresh, certified sustainable fish and locally grown produce. The Catch menu will also feature Acai Bowls and Smoothies.
“We’re thrilled to grow our fanbase through this strategic partnership with Walmart. It enables us to meet the growing demand for our offerings while introducing sushi and poké to a wider audience, including those trying sushi and poké for the first time,” said Norman Wu, Co-Founder of Conscious Hospitality Group. “We chose to make these locations Catch by Just Poké to differentiate with a smaller menu that can be customized to the specific location and customer demographic.”
This year, Just Poké expanded its presence across Washington State and into British Columbia, Canada, through franchise growth and launched its new catering service and menu. It was named “One of America’s Hottest Fast Casual Startups” by QSR Magazine, and a Fast Casual “2024 Top 100 Movers & Shakers,” ranking #11 on the list of top 75 brands.
Sustainability and healthy eating are core tenets of both brands. Just Poké’s and Catch by Just Poké’s tuna is line-caught by hand from the Pacific Ocean and is rated #1 USA Sashimi Grade, exceeding USFDA standards. Its salmon is purchased from Best Aquaculture Practices (BAP) certified producers with traceability from boat or farm to delivery. Just Poké is also certified as an Ocean Friendly Restaurant by the Surfrider Foundation, pledging to use less plastic and take other steps to help protect our ocean, waves, and beaches.
Catch by Just Poké capitalizes on the brand recognition and popularity of the Just Poké brand in a format that is approachable to new demographics and suits smaller retail footprints. Its curated menu and variety offer something for everyone. Catch by Just Poké was named an MVP by The Seattle Times for its offerings at T-Mobile Park, home of the Seattle Mariners.
A single franchise partner will operate all nine locations, showcasing Just Poké's commitment to supporting entrepreneurship and local business growth.
“We are excited to debut the Catch by Just Poké, aligning our shared vision to offer a healthy, delicious, and sustainable food option in several Washington communities”, said John Nguyen, franchise owner. “We look forward to bringing our deep operational expertise and experience from many years of operating successful QSRs in the Pacific Northwest to support the Catch by Just Poké team in accelerating the growth of the brand”.
“This partnership fortifies our vision and values to deliver delicious, healthy and sustainable meals while positioning us for significant growth across North America,” closed Wu.
Franchise opportunities for Catch by Just Poké are on the horizon in Q1 2025.
Just Poké and Catch by Just Poké are backed by Conscious Hospitality Group. Visit https://justpoke.com or http://www.conscioushospitalitygroup.com for more information. Find Catch by Just Poké on Instagram, Facebook, and TikTok. IMAGES HERE
About Catch by Just Poké
Catch by Just Poké channels the delicious menu of beloved fast-casual multi-location restaurant Just Poké, offering a curated selection of poké bowls, sushi rolls, açaí bowls, and smoothies. The fan-favorite caters to health-conscious consumers seeking premium options in convenient locations. Popular menu items include Spicy Ahi Nachos, Hawaiian Ahi Poké Bowls, and California Rolls. As an Ocean Friendly Restaurant certified by the Surfrider Foundation, Catch by Just Poké reflects a commitment to sustainability and reducing plastic use. Designed to suit smaller retail footprints, Catch capitalizes on the popularity of Just Poké while introducing the brand to new demographics in an approachable format.
About Just Poké
Just Poké is a fast-casual chain founded by Seattle natives Daniel Brawer and Norman Wu in 2016 to serve delicious, fresh poké thoughtfully. Just Poké’s individually customizable rice or salad-based poké bowls are made on demand, enabling customers to mix their creations from a selection of nine proteins and over 25 fresh toppings, combined with nine in-house developed signature sauces. Just Poké believes in environmentally responsible operations by sourcing line-caught-by-hand tuna and Best Aquaculture Practices (BAP) certified salmon, with all packaging and silverware biodegradable or compostable. For more information, visit justpoke.com.
About Conscious Hospitality Group
Based in Seattle, Conscious Hospitality Group is a growth equity investor that provides incubation, capital, and connections to grow purpose-driven concepts. CHG evaluates investments based on environmental, social and governance factors as it believes companies that practice responsibility will outperform their competitors. CHG looks for brands with a unique story driven by purpose and ingrains sustainable practices into every aspect of the business.
Contact:
Jennifer Karkar Ritchie
CHG@revolutionpr.com, 5034321887
